The 22 Immutable Laws of Marketing

The 22 Immutable Laws of MarketingThere are laws of nature, so why shouldn’t there be laws of marketing?
As Al Ries and Jack Trout – the world-renowned marketing consultants and best-selling authors of Positioning – note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22…

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk by Ries, Al, Trout, Jack (1993) Hardcover

Uncategorized

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk by Ries, Al, Trout, Jack (1993) HardcoverThere are laws of nature, so why shouldn’t there be laws of marketing?
As Al Ries and Jack Trout – the world-renowned marketing consultants and best-selling authors of Positioning – note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22…

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!There are laws of nature, so why shouldn’t there be laws of marketing?
As Al Ries and Jack Trout – the world-renowned marketing consultants and best-selling authors of Positioning – note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22…

The 22 Immutable Laws of Marketing

Uncategorized

The 22 Immutable Laws of MarketingThe 22 Immutable Laws of Marketing can mean the difference between success or failure for your product or company. Calling upon over 40 years of marketing experience, authors Al Ries and Jack Trout use vivid examples and fascinating anecdotes to explain the keys to today’s tough, competitive marketplace. Learn how to avoid the danger of ego and arrogance, the need to understand trends, and many other crucial marketing lessons, as Ries and Trout p…

22 Immutable Laws of Marketing

22 Immutable Laws of MarketingThe 22 Immutable Laws of Marketing can mean the difference between success or failure for your product or company. Calling upon over 40 years of marketing experience, authors Al Ries and Jack Trout use vivid examples and fascinating anecdotes to explain the keys to today’s tough, competitive marketplace. Learn how to avoid the danger of ego and arrogance, the need to understand trends, and many other crucial marketing lessons, as Ries and Trout p…

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!There are laws of nature, so why shouldn t there be laws of marketing?As Al Ries and Jack Trout the world-renowned marketing consultants and bestselling authors of “Positioning” note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn t there also be laws of marketing that must be followed to launch and maintain winning brands? In “The 22 Immu…